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081105 Daily Links (Nov 05, 2008)

  • Thought For the Day: A niche is a survival strategy designed to avoid competition
  • Here’s a great interview
  • Fake Calls gives iPhone users an excuse to leave awkward situations
    If you can’t figure out how to say “I’ve gotta go,” this tool will call you at a predetermined time. Then, you can say “I gotta take this call.” Great for your inner passive aggressive being.
  • Banner advertising the big loser in ‘09 online ad decline
    “For local interactive media, the big slowdown has begun a year earlier than we anticipated. The spending levels by local advertisers — which have grown at a frenetic 47% this year — are expected to slow down to a relatively paltry 7.8 percent in 2009. Local media companies projecting double-digit and even triple-digit increases in their interactive budgets next year will have a very difficult time meeting those expectations — especially if they rely on banner ads.”
  • In Era of Blog Sniping, Companies Shoot First
    Companies are trying to seize the initiative in the blogosphere. Since layoffs will be blogged, they are publishing first, often in advance of the news reaching the individual. It’s a sea change in employer-employee relationships brought by increasing transparency.
  • Interview with the Luke Skywalker and Obi Wan of Recruitment
    Interesting new alliance produces JobRadio.fm
  • Top Recruiting Metrics
    An ERE – Newman group study provides the top ten things that recruiting departments measure. Notably absent from the list are measured indications of organizational success, recruiting relevance or real cost drivers. In the comments, Jeff Struve suggests some new measures:  
    -Retention Rates of new hires
    -Time to productivity for new hires
    -Forced Ranking potential of new hires
    -Key New hire voluntary/ Involuntary turnover rate
    -Mgr satisfaction with on the job performance of new hire 
    -Manager satisfaction with the hiring process (responsiveness, cost, time)
    -Salary increase % of new hires vs other employees
    -Number of months to promotion of new hires
    -Manager subjective assessment of performance of the hire after 1 and 6 months

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